The process of sending mobile messages is from an application to a mobile user. A2P SMS messaging is also called enterprise or professional SMS. Businesses can use it in several technical modes to communicate with consumers, authenticate users of online services, or deliver time-sensitive alerts. In all the cases, communication is initiated from a business application, and not an individual’s mobile phone, as is the case with P2P SMS.
The global largest market is Asia Pacific. The Asia Pacific mainly includes Japan, China,
India and South East Asia, and the secondary market is USA, it will reached a revenue of 14446 M in 2016, and the revenue share is 24.27% in 2016.
There are major five kinds of Enterprise A2P SMS in this report, liquid silicone CRM, promotions, pushed content, Interactive and others. Globally, the revenue share of each type of Enterprise A2P SMS is 31.18%, 27.82%, 14.93%, 14.39% and 11.69% in 2016.
Enterprise A2P SMS are currently used across major industry verticals including BFSI, entertainment, tourism, retail, marketing, healthcare, media and others. Globally, the revenue share of each type of Enterprise A2P SMS is 31.05%, 17.43%, 12.23%, 9.82%, 8.82%, 8.34%, 6.46% and 5.85% in 2016.
Over the next five years, LPI(LP Information) projects that Enterprise A2P SMS will register a 4.1% CAGR in terms of revenue, reach US$ 78500 million by 2023, from US$ 61500 million in 2017.
This report presents a comprehensive overview, market shares and growth opportunities of Enterprise A2P SMS market by product type, application, key companies and key regions.
To calculate the market size, LP Information considers value generated from the sales of the following segments:
Segmentation by product type:
Segmentation by application:
The report also presents the market competition landscape and a corresponding detailed analysis of the major players in the market. The key players covered in this report:
SAP Mobile Services
Nexmo Co. Ltd.
FortyTwo Telecom AB
AMD Telecom S.A
In addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole. It also analyzes key emerging trends and their impact on present and future development.
To study and analyze the global Enterprise A2P SMS market size by key regions/countries, product type and application, history data from 2013 to 2017, and forecast to 2023.
To understand the structure of Enterprise A2P SMS market by identifying its various subsegments.
Focuses on the key global Enterprise A2P SMS players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the Enterprise A2P SMS with respect to individual growth trends, future prospects, and their contribution to the total market.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
To project the size of Enterprise A2P SMS submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.
Table of Contents
2018-2023 Global Enterprise A2P SMS Market Report (Status and Outlook)
1 Scope of the Report
1.1 Market Introduction
1.2 Research Objectives
1.3 Years Considered
1.4 Market Research Methodology
1.5 Economic Indicators
1.6 Currency Considered
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Enterprise A2P SMS Market Size 2013-2023
2.1.2 Enterprise A2P SMS Market Size CAGR by Region
2.2 Enterprise A2P SMS Segment by Type
2.2.3 Pushed Content
2.3 Enterprise A2P SMS Market Size by Type
2.3.1 Global Enterprise A2P SMS Market Size Market Share by Type (2013-2018)
2.3.2 Global Enterprise A2P SMS Market Size Growth Rate by Type (2013-2018)
2.4 Enterprise A2P SMS Segment by Application
2.5 Enterprise A2P SMS Market Size by Application
2.5.1 Global Enterprise A2P SMS Market Size Market Share by Application (2013-2018)
2.5.2 Global Enterprise A2P SMS Market Size Growth Rate by Application (2013-2018)
3 Global Enterprise A2P SMS by Players
3.1 Global Enterprise A2P SMS Market Size Market Share by Players
3.1.1 Global Enterprise A2P SMS Market Size by Players (2016-2018)
3.1.2 Global Enterprise A2P SMS Market Size Market Share by Players (2016-2018)
3.2 Global Enterprise A2P SMS Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) (2016-2018)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Enterprise A2P SMS by Regions
4.1 Enterprise A2P SMS Market Size by Regions
4.2 Americas Enterprise A2P SMS Market Size Growth
4.3 APAC Enterprise A2P SMS Market Size Growth
4.4 Europe Enterprise A2P SMS Market Size Growth
4.5 Middle East & Africa Enterprise A2P SMS Market Size Growth
5.1 Americas Enterprise A2P SMS Market Size by Countries
5.2 Americas Enterprise A2P SMS Market Size by Type
5.3 Americas Enterprise A2P SMS Market Size by Application
5.4 United States
5.7 Key Economic Indicators of Few Americas Countries
6.1 APAC Enterprise A2P SMS Market Size by Countries
6.2 APAC Enterprise A2P SMS Market Size by Type
6.3 APAC Enterprise A2P SMS Market Size by Application
6.7 Southeast Asia
6.10 Key Economic Indicators of Few APAC Countries
Partner Relations & Marketing Manager
Ph: +1-646-845-9349 (US)
Ph: +44 208 133 9349 (UK)